Time for Queenstown to get dressed up for RWC

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Queenstown is being urged to get its game face on with a new competition for the Rugby World Cup.

With less than two months to go till the first RWC match, organisers have announced a “New Zealand’s Best Dressed Street” challenge for neighbourhoods to look their best for the expected 85,000 visitors.

The lucky street will win a fully-catered street party, including refreshments for 50 people, live entertainment and a marquee. The party will be thrown on October 15, just before the first RWC semi-final match.

Destination Queenstown boss Tony Everitt says he’s keen for the resort to get into the spirit of the RWC to give visitors a warm welcome.

“If everyone here decorates their houses, streets and businesses it will look fantastic, create a great impression and add a festive atmosphere to the town,” he says.

“We’ve got some very creative people around the district so hopefully they’ll get their thinking caps on and come up with something special.”

NZ 2011 office director Leon Grice says residents can dress their streets in support of one team – by adopting that team and decorating the streets in that team’s colours, painting fences and mailboxes, hanging posters or hanging flag bunting – or in support of the tournament, by hanging the flags and posters and displaying the colours of all the participating teams.

The deadline for entries is September 23. Competitors need to submit four photos of their street online at www.bestdressedstreet.co.nz.