Snedden pulls stumps on Tourism Industry Association


High-profile Tourism Industry Association boss Martin Snedden is declaring his innings closed due to his renewed involvement in cricket circles. 

The former New Zealand cricketer took on the role of TIA chief executive in June 2012 after successfully organising NZ’s hosting of the 2011 Rugby World Cup. 

Snedden, however, later joined the board of NZ Cricket and recently became its delegate to the International Cricket Council as it grapples with the issue of India, England and Australia seeking greater powers in the running of that sport. 

In a media release today (Tuesday), Snedden says he’s enjoyed his role at TIA and his involvement in an industry that’s a key driver for NZ’s economy. 

“However, my involvement with NZ Cricket has been increasing recently and it has become unrealistic for me to carry out both roles effectively.” 

Snedden says it’s an appropriate time to step down with the imminent release of ‘Tourism 2025’, which aims to help the $23.9 billion tourism industry achieve long-term economic growth.