Queenstown revels in record shoulder season


Queenstown’s shoulder season tourism is picking up.
According to just-released statistics, the resort enjoyed its best ever April with guest nights 5.1 per cent ahead of the same month last year. 

International guest nights increased 11.2 per cent to 137,957 – an extra 13,886 guest nights. 

International guest nights comprised 63 per cent of all guest nights. 

Domestic guest nights were down 3.9 per cent to 81,044, but that was because Easter was in late March this year, rather than April last year, Destination Queenstown chief executive Graham Budd says. 

“March domestic nights were 7.8 per cent ahead of 2012, so overall we’ve still had good domestic growth,” Budd says. 

“We’re steadily seeing the autumn season grow as more people discover what a fantastic time of year it is to visit.”
The Commercial Accommodation Monitor also revealed average hotel occupancy in April was 66.4 per cent, 11.2 per cent higher than the same month last year. 

For the 12 months ending April, overall guest nights were up 7.4 per cent on the previous 12 months.