By TRACEY ROXBURGH
Tourism New Zealand’s new campaign to attract working holiday-makers to NZ will include a special Queenstown landing page.
Queenstown Chamber of Commerce chief executive Ruth Stokes says the chamber’s been working with TNZ to embed the ‘Work Queenstown’ link into the campaign, as a ‘‘cheap and cheerful’’ solution to try and bring new staff into the resort.
TNZ’s campaign’s primarily targeting Aussies for work on skifields, but the ‘Work Queenstown’ aspect is expected to go live within the next week or so, Stokes says.
It will feature a range of businesses looking for staff, as well as jobs listed by category.
‘‘We don’t have that consolidated one place to go to [for Queenstown jobs], unless you go to a Seek and put in ‘Queenstown’.
‘‘Rather than all the individual businesses having to get on board, we’ve just consolidated it into ‘Work Queenstown’ … We’re not cutting anybody’s lunch in terms of the recruiters in town — we’ve actually got Trade Staff on there for construction.’’
Stokes says while TNZ’s received one-off funding for the pilot, she’s expecting there’ll be more funding coming for the initiative, and hopes to expand the Queenstown element, in time.