A queenstown design firm has raised $250,000 in one week on the internet to fund production of a new camera device.
Firm Syrp – set up by local filmmaker Ben Ryan and product designer Chris Thomson – launched their time-lapse photography product on popular crowd-funding website kickstarter.com.
They had hoped to raise $150,000 in two months on the site, which allows anyone to pledge money towards start-up projects.
Ryan, 30, adds: “We’re pretty thrilled. We knew we had the potential to reach that goal because we have a good product but to get it in six days is overwhelming.”
The Genie attaches to any digital camera and allows for motion control on time lapse photography.
Capable of both panning and linear movements, it can also attach to existing film equipment such as tripods and sliders, and also to sports equipment such as skateboards.