Bookme blasts into Fast 50


A Queenstown business will be named in the Deloitte New Zealand Fast 50 tonight.

The Fast 50 honours the fastest growing technology companies.

The list will include online tourism company Bookme – owned and operated by former Queenstowners James Alder and Nick Reekie.

Alder says they’re “stoked” to have made the Fast 50 list.

“This is a list of prestigious and exciting Kiwi companies and we are over the moon to quality. It is nice when we are so busy to take a day to celebrate our success and say, hey, we are not doing too badly for two guys on a shoestring budget.

“For us this rubberstamps that we have an exciting idea and an exciting business, following others like Trade Me. These companies were inspirational to us in the early stages of our business and it gave us belief that we could do it. To be getting the same accolade and boxes checked they did in their early days feels awesome.”

Alder, a former Mountain Scene staffer, explains the company’s recent expansion has been a tough slog.

“We are pioneering new territory all the time and have just opened up in Nelson and Northland. But for us Queenstown is still home. It is where the idea and the business were born – out of Queenstown tourism.”

Their ambitions continue to grow however and Alder says they want to become the dominant player in online attraction bookings in Australasia.

Recognition within the Fast 50 Index follows their success last year when they were named as a “rising star”.

Deloitte Otago and Southland managing partner Mike Horne commends their progression.

“This shows they are moving from potential to realisation and starting to get some of the runs on the board. This points towards a very bright future.”

Another Queenstown business, Heli Tours, has been named a 2014 rising star.

Heli Tours owner and operator Katherine Mitchell says: “We are a small family-owned business and it is nice to have this recognition that we are doing all the right things and growing.”

She says this includes building a trusted brand in a market that is already heavily saturated with other tourism brands.

The Deloitte Fast 50 index ranks the top 50 businesses in New Zealand according to their revenue growth over the past three years.

The Deloitte Festival of Fast Growth is being held in Auckland tonight.